One of the most frequent design faux pas I see is having a blog that looks nothing like your website. There are several branding features that make a website look and feel like your business: the logo, color, fonts, and layout. Why shouldn’t your blog look and feel like the rest of your company image? …
Google’s Real Time – It’s Really Time To Blog & Tweet
Have you noticed the new Google? Sometimes you get “Latest Results” when you search. That’s because on December 11, 2009 Google launched real-time results as part of their search service. This is the biggest change for Google in years and will have resounding impact. If you’ve been wondering how to boost your ranking to get …
Why “follow me” on Twitter?
Still wondering why you need Twitter? If you haven’t discovered the power of tweeting, or you’ve started only to “tweeter-out”, 2010 is the time to get onboard. I had a recent experience that demonstrated the power of Twitter. After a five year relationship, I had a dispute with a hosting company. They didn’t acknowledge traditional …
TIP: Hold The Interview, Add To Your Website
Using Your Website to Convert Visitors to Business The June 2009 issue of Fast Company Magazine had another terrific article by Dan and Chip Heath, authors of Made to Stick: Why Some Ideas Survive and Others Die say goodbye to the interview process, the Heaths’ article Hold the Interview notes “interviews are less productive of …