Blogs aren’t just for daily journal entries. Where did that idea come from? Blogging for self publishing authors is an essential part of marketing a book, and is part of the process of getting a book to print. Blogging Reveals Yourself Every author has a voice and blogging is a great way to introduce your readers …
Is Your Website Smart Phone-Friendly?
March 2010 Fast Company Magazine notes a milestone of the past decade: US Cell phone penetration was at 34% in 2000 and increased to 89% in 2010. Those figures reflect the number of phone users, however they don’t take into account the major change in cell phones during that time: the dawn of the smart …
Internet Marketing: Right The First Time Or There May Not Be A Next Time
Last week I was in sunny Southern California. A trip to CA means a day at Disneyland. This time I was disappointed to find one of the big attractions closed for major renovation. Ah, but when Disney closes down a ride they close it down 100% the right way, no short cuts. So what does …
Double Your Marketing – Redirect Your Content
Developing great content and doubling your marketing efforts go hand in hand. My clients know that I preach “There’s no shame in using it again!” It you own the rights to your original content (writing) you have first time publication rights, next time publication rights, and the right to use it again and again. When …