I’ve walked the online sales path myself and with numerous clients. Here’s the scenario: You know you have an opportunity to collect payments online and you’ve either heard the voice of authority tell you to get a shopping cart or maybe you’ve been bombarded with all the online ads for the latest hot deal for …
Edit to Explain Your Online Services or Web Products
How much is just right and how much is over the top? I’m often asked that by clients who are describing their business’ products or their online services for the first time. This question comes up even when someone is rethinking their internet marketing approach. Do you tell them everything you do? Do you know …
4 Extra Sharp Web Marketing Tips: How to Blog for Independent Insurance Brokers
Who Reads Your Blog? If you’re working on the myth that Twitter is for kids and only old folks need insurance, you’re missing out on the next generation of marketing and your next generation of clients! Insurance is no longer the domain of brown-suit underwriters.
4 Extra Sharp Web Marketing Tips: How to Use LinkedIn for Independent Insurance Brokers
LinkedIn is an easy and effective way to stay connected with your business associates and your customers. Insurance brokers can benefit from LinkedIn recommendations and following life changes announced by their connections that may indicate the need for insurance.