I first offered up this advice for web writing under the title “Be Specific Get Found” back in 2011 and it’s still relevant today as Google changes it’s algorithm, Bing encroaches on the share of searches, and mobile friendly has become the norm. 6 years later being succinct and clear in when writing blog posts is still important. When …
Work to Publish Blog Posts – Don’t Let Spelling Be A Hang-Up
Blogging means getting your words out there — the goal is to have look good and to publish blog posts. Good business writing can involve multiple re-writes, consulting a style book, and rounds of spell-checks. Good grammar
Will Google Like Blockquotes For Structure?
Blockquotes are like “east meets west” or the “ying and yang” of WordPress blogging. Blockquotes can make your blog posts pretty, but they are also a great way to add structure. “The cite attribute does not render as anything special in any of the major browsers, but it can be used by search engines to …
3 Reasons A Blogger Should Never Change a Blog Post
I was asked a great question this week: They wanted to know what to do about an error they had made in a blog post— How do I change it? This error was a nugget of information, not just a spelling error, that they had since discovered could be explained a different, more accurate way. This …