“… About 5% of all Internet visits are related to reading news online.” — Organization for Economic Co-operation and Development, Paris (2010) Whether you intend to have your blog picked up by Google News or you’re just realizing the benefits of getting picked up by a news service, you’ll want to be sure your blog is prepared. …
eNewsletter vs Blog: Who is the Winner of this Social Media Battle?
You may have been invited to an enews presentation at a resort location, a presentation with the promise of learning how to grow your business through email marketing. Then you hear about the virtues of blogs. Does all the hype have you wondering which to choose or if you need to hunker down in the …
Understanding RSS Feeds Means Better Blogging
Newbie bloggers tend to frequently ask two questions: 1) “How do people get my blog posts?” … and 2) “How can I add new subscribers to my blog?” New technology takes time to understand. Here are my answers to these common questions to help you understand how blogging works and how to make the most …
Blogging Strategy: The 5 Visuals Every Business Blog Should Have
You’ve got a business card, you’ve got a website, and now you want to start a blog for your business. I recommend to my web marketing clients that their blog follow the lead of their other marketing materials. A blog needs to resemble your business branding to make it recognizable as yours and maintain a …