Author Archives: Vanessa Wood

You’re Product and Service Descriptions Improve Your Website’s SEO

Posted on June 28, 2011 by Vanessa Wood

Dont’ let your website’s product or service descriptions let you down. Imagine you’re a fabulous divorce attorney and public speaker with brilliant ideas. Your friends and business associates have urged you to share your brilliance on a larger platform, so…

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Using Your Elevator Speech on Your Website and on Social Media

Posted on June 21, 2011 by Vanessa Wood

1. Home Page. The first paragraph on your website should grab the web visitor. You only have a few seconds to get their attention, inform them of what the website is about, and convince them to explore further. What…

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Ask to “Ketchup” with Friends on Facebook to Build Fans

Posted on June 7, 2011 by Vanessa Wood

I often hear from clients, “How do I get more followers on my Fan Page?” There is no magic formula. What works best for a business depends upon what type of business it is, the number of initial friends you…

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